About DreamMakeover Tri-Cities:
A Journey of Transformation
DreamMakeover Tri-Cities is the creation of Dr. Lee Ostler. Dr. Ostler is a graduate of, and has been a clinical instructor at one of the nation’s most prestigious centers for advanced dental studies. He has trained dentists from all across North America in the science and art of advanced cosmetic dentistry and smile makeovers. He knew that the “Hollywood Smile” was an everyday event in his office. Furthermore, he realized that the same was true for image makeovers in general – the medical talent existed locally and simply needed a method of promotion in order to be heard! The primary objective of DreamMakeover Tri-Cities is to create a higher awareness of the benefits of image enhancement, personal fitness and improved health – and to have fun! This requires bringing a community of people together in following the progress and excitement of DreamMakeover transformations, and to support a great cause and a deserving charity, the Sexual
Assault Response Center and its Kid‘s Haven Program.
The vision began when Dr. Ostler saw the televised results of reality TV Makeovers and realized that the same results were available in his office at the Center for Dental Health. Believing that DreamMakeover Tri Cities is one of the biggest things to hit the Tri-Cities, it was important that we have the media and business community in our corner. A key ingredient to accomplishing this comes from the Marketing and Event Director for DreamMakeover Tri-Cities, Lisa Bauer. With 25 years experience in the marketing, advertising, public relations and special event management, Lisa brought the idea of making sponsorship participation in the promotion available to the entire community. She is responsible for the immense job of coordinating all of the advertising, promotion and event details. (For direct inquiries:
lisa@dreammakeovertc.com)
Just imagine what’s possible when you put together the right mix of doctors, personal development image consultants, and image enhancement businesses - to give away services and products that could be worth well over $80,000 each to four members of our own community! In addition, there will be numerous surprise giveaways to the general public during the promotion. Furthermore, imagine what happens when the media sees the vision and gets excited about this and decides to work together in support of these goals! In our case, they become the DreamMedia!
Who is the DreamMedia?
KNDU-TV (News coverage and commercials, creating over Six Million impressions planned over 6 months, and live telecast of the DreamMakeover Tri-Cities Gala Unveiling Event)
Fox TV Channel 11 (Specially placed commercials…)
New Northwest Broadcasters (Six Radio Stations airing 6,000 thirty second spots, live remotes and many on-air giveaways)
Journal of Business (monthly articles and news reports)
DREAMarketing (direct mail dropping tens of thousands of mailers each month in the region)
Bishop Digital (Web site development and management – offering links and marketing for local businesses)
Obie Media (Ben Franklin Transit Bus advertising –buses for 8 months)
Additionally, we have secured advertising in:
Tri-City Herald (weekly updates and columns, and special sections)
Tidbits
(weekly advertising)
The DreamMedia will provide special reports, updates, paid-for advertising – all driving interest and traffic to DreamMakeover Tri-Cities website. The DreamMedia have promised that this promotion will be one of the biggest events that the Tri Cities has seen, due to the huge public interest that will build week by week through the promotion, and the large play this will get in the community and the press.
Additional support will come from the business community itself, starting with the:
- Tri-Cities Chamber of
Commerce
- Richland Chamber of
Commerce
- West Richland Chamber of
Commerce
- Pasco Chamber of
Commerce
- Hispanic Chamber of
Commerce
- TRIDEC
…the list grows daily!
Each business and organization that is involved will promote this to their customers, clients, and members, further raising the level of awareness and interest and creating significant new opportunities for marketing and advertising. This immense and sustained
exposure over an eight-month period of time is unprecedented – AND it provides the business and sponsoring community with an unparalleled opportunity to benefit.
And as if this weren’t enough, there is the grand finale:
The celebration, the sensational unveiling at the DreamMakeover Tri-Cities Gala Unveiling Event is being held at our new Three Rivers Convention Center. Thousands will want to attend in person, and tens of thousands will watch the KNDU telecast of this celebration in a special 30-minute Prime Time show built around the DreamMakeover Tri-Cities process.
The event features a charity fund raising dinner (benefiting
Sexual Assault Response Center/Kids
Haven), the Unveiling itself, and a live-band dance celebration in the grand ballroom. The event will include numerous surprises including: door prizes provided by local businesses, sponsor booths in the beautiful new Convention Center foyer, and silent auction (benefiting
Sexual Assault Response Center/Kids
Haven). Throughout this promotion, everybody wins. Participants receive the makeover of a lifetime at no cost to them; Businesses and sponsors get unbelievable exposure and have their name attached to the biggest thing ever to hit the Tri Cities; and
Sexual Assault Response Center/Kids Haven receive needed funding and support. Talk about a winning formula!
Please join in the program to support your community, local businesses and of course, to support SARC/ Kids Haven. Contact Lisa Bauer at 735-9444 or email
Lisa@dreammakeovertc.com for more information on Sponsorship opportunities.
If you want to be an applicant for DreamMakeover,
Click here to read about the PROCESS of DreamMakeover.
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